I am a rational techno-optimist. I believe technology will play an oversized role in bending the arc of the future of humanity towards progress, prosperity, and peace.
Software is Feeding the World
Food and agriculture systems have been integral parts of human civilization and will continue to be in the future. They are intertwined with our history, culture, geography, beliefs, and lifestyles.
I explore the role of markets and marketplaces, business models, investment and financing, sustainability, scaling innovation through the lens of technology within the agriculture and food sector.
My exploration is done through a process of writing, podcasting, real life events, and real conversations.
Who is Software is Feeding the World for?
What can you expect from SFTW and SFTW Plus?
- The why, how, what, and when of the latest developments in technology and its impact on AgriFood through detailed & independent, technical and business analysis
- How to scale and monetize innovation
- How do AgriFood leaders think, make decisions, and grow their teams and organizations by getting a behind the scenes look
- How to stay abreast and be ready for a career move by staying on top of the latest happenings in the AgriFood industry and its impact on your career and your business
What are experts saying about SFTW?
What are some interesting people saying about SFTW?
Janette Barnard, creator of Prime Future newsletter and VC at Merck
Venky Ramachandran, creator of Agribusiness Matters
Patrick Dumstorff, AgTech expert at BASF, with experiences at Climate, Bayer, Trace Genomics, 640 Labs
Patrick Honcoop, AgTech Expert
Brian Wade, Crop Nutrition Expert at Anglo American
Advisory Services
Metal Dog Labs provides advisory services across commodity row crops, specialty crops, smallholder farming, supply chain and ecosystem players
- Product and technology strategy for startups and agribusiness
- Landscape scans, due diligence, M&A pipeline for investors
- Thought leadership and positioning for AgriFoodTech
Metal Dog Labs also partners with advisory groups like the Skyhaven Group, and the AgTech Advisory Collective. Please send an email to rhishi at rhishipethe dot com to know more.
Speaking engagements
If you want to invite Rhishi Pethe to speak at your event or moderate a panel, please send an email to rhishi at rhishipethe dot com. Rhishi has experience moderating panels at World Agritech, FIRA, corporate events, including key-notes at different organizations.
Rhishi Pethe
Metal Dog Labs was founded and is run by Rhishi Pethe. He has more than 20+ years of technology experience working within the agriculture and food industries. Rhishi has had product and technology leadership roles at Alphabet X (the moonshot factory), The Climate Corporation (Bayer Crop Science), Amazon, startups (with exits) like HarvestMark, and ShopWell. He spent the first decade of his professional career in working on supply chain and logistics technology for the food and beverage industry.
Rhishi grew up in India and so has a keen sense of some of the challenges inherent in the food and agriculture systems, and climate change issues unique to the Global South.
He has extensive experience in supply chain & logistics, product management, data and technology strategy, and artificial intelligence.
He lives in the San Francisco Bay Area with his wife, two daughters, and two dogs (Biscuit and Ozzy).
